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‘Worm’ seeks early bird
Do you consider yourself an early bird? Well, if so, you’re in luck! We have some profiles to give away to the first lucky few potential customers who email luckyme@traversedigital.co.nz. Oh, and we...
View ArticleAsk a silly question; get a silly answer.
Ask a carefully crafted, useful question, and not only get an answer, but valuable data about your business, event, idea or campaign. We’ve been busy creating web based <strong>post-conference...
View ArticleWhat’s that about builders never finishing their homes?
We’re pleased to unveil our new digital home. It’s still a work-in-progress of course – you’ve kept us too busy with the myriad of eDMs, campaign banners and Facebook Apps that have been flavour of the...
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Tracking the Tourists
We’ve just kicked off a couple of Google Search & Display campaigns for two niche tourism clients, Cape Campbell Track and New Zealand Wine Vacations. Display advertising on the Google Network is...
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How do you rank?
Search Engine Optimisation (SEO) is a dark art to many marketers. Something we all know we should look at, but we don’t win awards, or impress our friends with it, so it often falls off the radar....
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Join our Community
Since 2010, Traverse Digital has been providing social media support services to our clients. Our work has included developing and establishing social platforms, producing content plans every month and...
View ArticleWhy you shouldn’t worry about Responsive Websites.
If you can be bothered, check out our website on your iPad, iPhone or Andriod, and you should be able to view and navigate the site easily, regardless of device. That’s how the web should work, right?...
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WANTED: SOCIAL MEDIA COMMUNITY MANAGER
The Role We’re currently looking for another talented, organised & smart Community Manager to join our Traverse Social team. This can be a part time role, comprising around 10-15 hours per week or...
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How to send commercial email legally.
There’s so many rules about nowadays, so we all need a gentle reminder about what’s right from time to time. Here are a few straightforward tips to make sure you don’t fall foul of the ‘Unsolicited...
View ArticleCustomer Experience & CX Design
We recently launched a fairly sophisticated, integrated campaign for a national financial institution with many engagement channels. Engagement from consumers is driven by mobile & social...
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